Google Acquires Email App Maker Sparrow To Improve Gmail

Google Acquires Email App Maker Sparrow To Improve Gmail
Sparrow, a company based in Paris lead by Dom Leca, that makes a popular email app for Mac and iOS, has acquired by Google. Sparrow is already a really cool email application, so it should be interesting to see how Google will use Sparrow’s talents to make a better Gmail app for smartphones, tablets, and Mac. Sparrow fans will also be happy to know that the software will remain available and they will continue to offer support even while they’re working on new stuff with Google. Unfortunately, both apps will not receive any new features according to Ars Technica.

The details of the acquisition were not  revealed, but it was probably for less than $25 million.

The Sparrow iOS and OS X apps will continue to be available on the App Store, but Dom Leca said that development for the app will be ceased. Customers can expect some level of support and maintenance updates.

The Verge's sources say that Google wants to bring some of the "polish, 'beauty', and ease of use" that characterize Sparrow's apps to Google's own Gmail apps. Rather than creating a new product, the Sparrow team will help bring polish and consistency to the Gmail experience, which is something that we certainly stand behind.
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